Come up with one and win great prizes and some notoriety.
Is there one word out there that describes both skiing and snowboarding? The industry is lazy looking for an alternative to the three-word, 21-letter standard. In an effort to coin this new term, Ski Utah and Winter at Westminster, a ski season exchange program at Salt Lake City's Westminster College, have teamed with The Addictionary, an online dictionary of made up "werds", for the 2008 Ski/Snowboard Lingo Contest.
There are two goals and two chances to win: to add to the general glossary of skier and snowboarder lingo and name the best new werd for 2008, and to come up with that one werd - the mighty catch-all, the great equalizer, the big peacemaker - that describes both skiing and snowboarding in one fell swoop. There will be one winner in each category.
The Ski/Snowboard Lingo contest runs from February 4 to March 4, 2008. The winners will be chosen by a panel of celebrity judges, including: Annie Fast, Executive Editor of Transworld Snowboarding magazine; Derek Taylor, Editor of Powder magazine; Nathan Rafferty, Ski Utah President; Kendall Card, "powstash"; Kristen Ulmer, professional skier; and Julian Carr, professional skier.
The prize for the best new werd for "skiing and snowboarding" is a Spring Ski Trip to Utah for two in April '08, sponsored by Ski Utah and participating Utah resorts. The prize for the best new general ski/snowboard werd will be two day passes at The Canyons Resort in Park City, and 10 T-shirts featuring their winning word.
"For years people have had to classify 'skiing and snowboarding' as two separate words," said Rafferty. "We hope this contest might help us find one single word which describes both of these great downhill snow sliding sports."
For more information or to enter the contest, visit www.addictionary.org/Browse/ContestWords/19
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